ccTLD as a great way of International digital marketing strategy

There are two main options for choosing a domain for your website: Country Code Top-Level Domain (ccTLD) that ends in a specific country code (e.g. .ae) or Generic Top-Level Domain (gTLD) that is not country-specific and can be paired with organizations (e.g. .org).   A ccTLD helps search engines recognize that your website targets a specific ...

What’s the right way to target a specific country with a website?

Geotargeting. Many people trust and feel at ease with a website that is targeted at a specific country, particularly with a country code top level domain (ccTLD) that is specific to their country. A ccTLD is a domain that is specific to a country and tells users in that country that the website is specific to a country. Geotargeting also ...

Trading in domain names is not per se bad faith

In a recent decision under the UDRP before the World Intellectual Property Organization (WIPO), a three-member Panel refused to order the transfer of a Domain Name because the Complainant failed to demonstrate that it was registered or used in bad faith.To be successful in a complaint under the UDRP, a complainant must satisfy the following ...

Why more and more people choose ccTLDs ?

Having the right extension can hugely assist you in making more financial profits for your business as Google gives more preference to websites with certain specific keyword and domain extensions, which further helps it to gain top rankings on the Google search. Therefore if you wish to target the global audience while highlighting your ...

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